I was recently asked by our Sales Team to present them with some tips and tactics that they can use to generate and prospect leads using LinkedIn. I had a great time speaking to them, and I hope they all took away something valuable with them.
In this video I talk about how you can leverage LinkedIn to help generate and prospect leads.
I’m going to cover three main areas. First, I’m going to quickly overview LinkedIn as a platform. Second, I’m going to walk you through some best practices for you to implement when setting up your profile. Lastly, I’m going to arm you with several tactics that will help you find leads and expand your network.
Keep in mind that this is geared towards the fire and security industry however, many of the tactics can be applied to any industry.